πŸ”” Warning: May Contain Hidden Costs

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Hidden costs... Those wonderful little consequences that creep up on us when we least expect them

They usually appear when we do something unfamiliar or new...

A couple of months ago, we took the plunge and bought a puppy.

As new/first-time dog-owners we figured a few unexpected costs would crop up so we tried to think of every possible thing: beds, dog food, toys, vaccinations, chip, pet passport, insurance, EVERYTHING!

Except...

We didn't factor in the tiny possibility that our puppy would catch parvovirus even though she had already been vaccinated...

We took her to the vets only to be told

"There's a strong chance she won't make it"

Thankfully, after a week of intensive care with a brilliant vet (followed by two weeks of obscene gluttony) Luna has now made a full recovery...

I haven't had the bill yet but I know that a BIG hidden cost will soon emerge from the shadows...

Although lessons have been learnt, there is nothing we could have done differently...

Sometimes, plans just don't work out...

Hermione Granger: What? We can't do that! We've got to plan! We've got to figure it out...

Harry Potter: Hermione! When have any of our plans EVER actually worked?

We plan, we get there, all hell breaks loose!

As much as any of us try to plan for every eventuality, the future is reliably unpredictable...

But that's not the point I wanted to make!

Despite this omnipresent uncertainty, we all have to make our best guess and get on with life anyway, especially when we're dealing with markets...

Which is why it's so important to consider the opportunity costs of our decisions...

Economics teaches you that making a choice means giving up something.

β€” Russ Roberts

There are no solutions. There are only trade-offs.

β€” Thomas Sowell

As concepts are best explained with examples, let's travel back to May 2020...

Covid hit, the world locked down and the great Work From Home debate was in full swing: this was going to change everything: people could live wherever they wanted and work from anywhere in the world OR it changed nothing and was just a temporary blip...

As with most heated debates the 'truth' emerges somewhere in the middle...

Back then, I saw an opportunity among the chaos.

Whatever happened, recruitment agencies would play a pivotal role...

So, I picked Hays and said:

Hays' share price has fallen from the recent 2018 high of 212p per share, and was trading at 182 coming into 2020.

Since then it has fallen off a cliff, and is currently trading at 107, having recovered from the recent low at 92.

The directors backed themselves and bought up shares in early April (between 93 & 101.60) according to Shares Magazine which is always encouraging to see.

Looking back to October 2008 Hays bottomed at 55. The share price then doubled in the following two years amidst the economic upheaval, hitting 132 by December 2010. Could we see the same thing happen again? It would certainly make sense.

Even if this relocation trend doesn't manifest fully, recruitment agencies will still be in demand as the economy reorganises. It leads me to think there’s good value here, with the potential for extra if we get the relocation catalyst adding fuel to the fire.

I would be looking for a return to the 135 area initially, and beyond there a return to the pre-covid-19 price in the 150-160 area before reassessing.

I've marked those levels on this chart πŸ‘‡

Entry at 107 (blue line), barely any drawdown and both price targets were hit...

On the face of it, this was a great trade.

But was it really?

Yes, it was available at a discount and the odds definitely favoured a return to pre-covid values at some point in the future...

What about the opportunity cost of holding Hays instead of say, the S&P?

Let's take a look πŸ‘‡

  • The S&P rallied 600 points by September...

  • Hays initially rallied and then drifted back down until November...

In microeconomic theory, opportunity cost is the loss of the benefit that could have been enjoyed if the best alternative choice was chosen instead

Enter the Naysayer:

Over a long enough time horizon, both trades make money, so why does it even matter?

Taking away the theoretical, Hays needed babysitting for six months with no opportunity to add to the position and compound gains...

The agonising psychological cost of managing the position plus the huge temptation to make a new decision and dig a hole just because we're all wired to be doing something...

"I'll just read this report, research some more, hmmm inconclusive, should I cut it or keep it?"

After six months it's back at the entry price.

We haven't lost money (on paper), but the alternative option of buying the S&P, adding positions and managing risk as it climbed DID offer the opportunity to compound returns...

Put another way, there was zero opportunity cost to buying the S&P instead of Hays...

It was definitely the superior choice.

Easy to say all of this in hindsight, but realistically there was no catalyst for Hays at that time.

There was simply too much uncertainty in the labour market...

If no-one is confident about hiring, how could Hays possibly generate income?

However, it WAS worth having on the radar for when that uncertainty lifted and an obvious catalyst emerged...

There is always an abundance of opportunity in markets.

If you are taking a portfolio approach it can be tempting to stick a few in ' just because they're cheap'...

But it's always worth considering just how long those stocks can remain cheap for...

If there is no expected impetus on the horizon then maybe they'll be cheap for a while and that capital would be better deployed elsewhere...